Search Perspective >> Local Search Blog
| Google Increases Its Stake in Mobile Marketing Google announced that it will acquire AdMob, a mobile-display advertising company. ... read article
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| Using Mobile to Talk About Mobile: TMPDM’s Local Search Study Comes Full Circle The TMPDM Local Search Usage Study shows that the mobile platform is becoming a serious contender in local search. This comes full circle, as marketers use the mobile platform to talk about this emerg ... read article
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| Managing Your Company’s Social Media Image Developing a presence on multiple media channels is necessary today to obtain the same reach once possible in only a few media sources. Social media's marketing importance is growing rapidly, but soc ... read article
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| Is Blocking Social Media at Work Counterproductive? According to USA Today, 54 percent of companies block their employees’ access to social media site Facebook. But companies that don't allow social networking may be going about it the wrong way. ... read article
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| Local and Social and Mobile, Oh My! The newest Local Search Usage Study from TMP Directional Marketing illustrates the fast growth of local search overall, but also how social and mobile are now playing a strong role in local search. ... read article
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| Increase in Touchscreen Phone Users Drives Local Mobile Search The increase in touchscreen and smartphone users with unlimited access to the mobile Web has certainly had an effect on local mobile search. According to our recent Local Search Usage Study, local sea ... read article
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