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Product Marketing Manager
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| We are actively looking for a creative Product Marketing / Segment Marketing Manager. This hands-on role will create and develop sales tools, collateral, and programs to market LifeSize products, promote applications and develop key market segments worldwide. |
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At LifeSize Communications, we are changing the way people relate and interact with our ground-breaking high definition video communications products. Our success has been built upon the philosophy that exceptional people in the right positions are the backbone of any great company which is why we hire passionate, innovative and accomplished individuals.
We are actively looking for a creative Product Marketing / Segment Marketing Manager. This hands-on role will create and develop sales tools, collateral, and programs to market LifeSize products, promote applications and develop key market segments worldwide.
Responsibilities:
- Develop application / solutions sales tools including graphics, images, and copy components for print and online/digital tools
- Develop key market segments: understand segment requirements and customer needs, establish messaging, create collateral, web presence, sales tools
- Write and produce corporate and product collateral including brochures and product datasheets
- Create online content for web site including product, solutions and applications sections
- Define and create promotional videos and viral marketing content
- Develop sales and promotional programs to communicate and evangelize LifeSize product benefits
- Create corporate and sales presentations
- Support product launches
- Work with online marketing to create targeted outreach programs
- Coordinate and manage sales and internal communications
Qualifications:
- Bachelor's degree or MBA in Marketing or Communications
- 6-8 years of experience in marketing, product marketing or communications
- Strong writing and content creations skills
- Established, proven analytic skills
- Experience developing digital assets and printed materials
- Photoshop and Illustrator proficiency
- Demonstrable track record and examples of successfully developing content and programs that drive growth
LifeSize is an Equal Opportunity Employer. LifeSize does not discriminate against any applicant for employment because of age, gender, sexual orientation, race, religion, national origin, ethnicity, veteran status or disability.
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