Ya es Hora ¡Ve y Vota!

1. All eligible Hispanics register to vote
2. All registered Hispanics GO VOTE!
3. All eligible residents file for citizenship

Public Advocacy - Voter Education and Registration

Ya es Hora is a historic Latino civic participation campaign that represents the largest and most comprehensive effort to incorporate Latinos as full participants in the American political process. The national effort is lead by Mi Familia Vota Educational Fund, NALEO Educational Fund, the National Council of La Raza (NCLR), and Spanish-language media companies Entravision Communications, ImpreMedia, and Univision Communications, Inc.

This coalition of the nation’s largest and most established Latino organizations and the country’s largest Spanish-language media companies launched Ya es Hora, ¡Ve y Vota! (It’s Time, Go Vote!), a non-partisan national voter mobilization effort targeting U.S. Hispanics. The campaign seeks to significantly increase Latino voter registration and turnout in the 2008 presidential elections through an unprecedented multi-media campaign that encompasses grassroots, print and broadcast outreach. In particular, the campaign will use aggressive non-partisan field efforts to ensure that Latinos are an important vote in the new Southwestern battleground states.

The coalition’s Ya es Hora campaign has been organized into two strategic phases: Ya es Hora ¡Ciudadanía!, which worked to naturalize an estimated one million eligible legal permanent residents in 2007, and now, the Ya es Hora ¡Ve y Vota!, which will seek to register and mobilize millions of Latinos in 2008.

Voter information and education tools—including a toll-free bilingual hotline 1-888-Ve-Y-Vota, and a campaign website www.veyvota.org--will provide U.S. Latinos with information vital to the electoral process, from registering to vote to finding their polling place on Election Day. In addition, the hotline and field efforts will work with the national Election Protection 365 network to protect Latino voters and ensure voters’ rights in 2008.