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Url:http://www.pr-squared.com
Author(s):Todd Defren
Language:English
Tags:marketing, public+relations, social+media
Description:Social Media, PR, Marketing blog by principal of SHIFT Communications.
Ratings (8 Ratings)
Popularity:31 Followers

Blog Feed

If Mainstream Media Has a Future …
If the mainstream media has a future, it is (hopefully!) going to look like this:This is some pretty slick stuff — and previews not only hot web tablet technology but also could provide a gli...more
2009-12-03
It’s Not About Twitter
There was some hubbub a couple of weeks back about Twitter traffic hitting a rough patch.  This was explained away by several factors, e.g., the stats didn’t adequately account for the number of Tw...more
2009-12-02
The Awareness Scale: How Social Media, PR & Advertising Now Work Together
Since we’ve been pitted against all sorts of di
2009-11-23
The Future of Movie Marketing
My family spent recently spent a rainy Saturday morning watching upcoming movie trailers via the “Front Row” app that came bundled with our Mac.I wryly noted that they would likely only see 10% of ...more
2009-11-16
The Future of Marketing
I hesitate to say that the Social Network Race is over – look at AOL, MySpace and Friendster, all of whic
2009-11-11
Curating the Signal:Noise Ratio in the Social Graph
Charlene Li of the Altimeter Group is widely quoted as suggesting that, eventually, “
2009-11-09
1 like it:
Dragana Aleksic-Matic

4 Ways to Build Relationships with Web Content
This is a guest post by Shannon Paul (find her on Twitter, too). 
2009-11-06
“Too Smart For Your Own Good?”
I’ve written more than once in the past about the need for marketers to avoid
2009-11-04
Stop Building Microsites?
Many brands will use a microsite – a single-purpose li’l website – to serve as a landing page for a new advertising/branding/marketing/social med
2009-11-02
Is Social Media Too Boring for Advertising Industry?
I’ve met with several advertising executive honchos in recent weeks, from agencies large and small.  The topic?  No surprise.  Social
2009-10-26

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