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Url:	http://www.robgorrie.com
Author(s):	Rob Gorrie
Language:	English
Tags:	digital ooh, advertising, media
Description:	Advertising and media blog specifically targeted at the Digital Out of Home industry
Ratings	(1 Ratings)
Popularity:	3 Followers

The New Normal For Media

Interpublic Interview

Research, as we know it, is dead by 2012

And to all, a good night

OK…I’m outta here…first 2 week vacation since 2003. Dominican and Kiteboarding…do your best to beat me up…I need it2009 was AWESOME….as stressful as it may have ...more

2009-12-18

DOOH Cannibalizing OOH, Print

Erik from Mediapost wrote what I would consider to be a very “nice” (read: kind) piece on the 17.2% decline in Q3 OOH media revenues.The realities of today’s DOOH consideration in...more

2009-12-18

Top 5 2009 Campaigns From ADCENTRICITY

Jeff and Chelsey over at ADCENTRICITY have done a good job assembling and commenting on some of the campaigns the company has run through 2009Thought it was a good list and examples of decent creat...more

2009-12-17

DOOH and Real-Time Data

Great post on Ad Age on how real time data will make a more comfortable world.I’ve said for some time that Digital OOH is the “Physical Manifestation of Digital” and we will becom...more

2009-12-15

Media up….Except Print

Interesting article on Fitch’s forecast on the future of media and spending patterns.TV’s back in bold (at least until DVR utilization reaches 50%). Newspapers are down and not coming b...more

2009-12-04

Active Recap on Recent DOOH

It’s been an active period in Digital OOH recently. Obviously that has left me without a ton of time to actually say anything intelligent recently (although that may be a more predisposed co...more

2009-11-13

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