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Information
| Url: | http://adamhcohen.com/ |
| Author(s): | Adam Cohen |
| Language: | English |
| Tags: | eCommerce, Social Media, Interactive Marketing |
| Description: | thoughts, lessons learned and musings from the world of professional services, interactive marketing and social media |
| Ratings | (6 Ratings) |
| Popularity: | 29 Followers |
Blog Feed
The Marketing Hot Seat: Rachel Happe
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If you don’t know Rachel Happe yet, you are missing out. I’ve had the sincere pleasure of getting to know Rachel in the local Boston social media scene, and it was clear from my first ...more |
2009-11-19
7 Inputs to a Social Media Strategy
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Building a social media strategy is not something that can be whipped together overnight. For context, any company that is looking to develop a strategy for leveraging social media should first ch...more |
2009-11-15
The Marketing Hot Seat: Marc Meyer
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Of the folks who agreed to participate in the Marketing Hot Seat, Marc Meyer is one of the few I haven’t had the pleasure of actually meeting in person. I hope that changes soon. If you don...more |
2009-11-03
Social Media Monitoring: A Glimpse At the Future
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Warren Sukernek shared this presentation recently and it hit home on a variety of fronts. As we spend time with clients working through social media monitoring, we find more and more examples of ho...more |
The Social Media Landing Page Phenomenon
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As social media channels become outposts for companies, their websites need to keep up. The big challenge: the two concepts are diametrically opposed. Build a compelling, optimized website to bri...more |
2009-10-30
The Marketing Hot Seat: Aaron Strout
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Of the folks who agreed to participate in The Marketing Hot Seat (all of them marketing practitioners in some form), Aaron Strout is the only one who is currently a CMO. At Powered, Aaron is in a ...more |
2009-10-28
Social Media Is Not Right For Your Business If…
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…you don’t like to listen to your customers.…your company mantra is “It’s All About the Revenue” and not “It’s All About the Customer (the Reven...more |
2009-10-22
The Marketing Hot Seat: Kyle Flaherty
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I met Kyle Flaherty prior to his Boston to Austin journey and knew early on that he was a thought leader in marketing. As Director of Marketing and Communications for Breakingpoint, Kyle is passio...more |
2009-10-20
The Intersection of Social Media and CRM
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At first glance, it seems obvious. Customer Relationship Management and leveraging social media to connect and build relationships with customers are related concepts in marketing and business. T...more |
2009-10-18
How Much is That Doggie in the Window?
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Two campaigns caught my eye today that I wanted to capture and share as examples of the sheer brilliance of interactive marketing. The first is a campaign in display advertising from Agency Republ...more |
2009-10-16
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