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May the Force.com be with you?Jun 1, 2009
You may have heard of Salesforce.com, an online service that has been penetrating companies left, right and centre because a) it’s useful, b) it can be paid for by individuals and departments...
98 months left for decisive climate action?May 4, 2009
It was with a heavy heart that I set off to the London Climate Change Marketplace, part of the Prince’s May Day Summit 2009. I wasn’t looking forward to meeting lots of people selling things and...
Make 'em an offer they can't refuseMay 1, 2009
Now is the time for agile small businesses to make the most of their super-light, power steering and do some smart marketing.
The Apprentice 2009 - Episode 6 heavy shelling & shocking sellingApr 30, 2009
Heavy gunfire rains down on The Apprentice contenders this week as Sir Alan subjects them to a particularly fearsome attack.
Budget 2009 - what small businesses really wantApr 20, 2009
Will Alastair Darling deliver real support to Britain's SMEs when he announces the 2009 Budget on Wednesday? Small businesses certainly know what they need.
A Christmas startup story – Gareth Mitchell of Tree2MyDoorDec 24, 2009
When I spoke to Gareth Mitchell the founder of online tree gift company Tree2MyDoor.com, he was juggling orders and delivery times in the pre-Christmas rush to cope with the snow disruption enveloping the UK.
A challenge for the largest of online...
Twitter for small businesses: how to use it and why?Dec 22, 2009
With a 40% drop out rate in the first month amongst first-time Twitter users a great deal of your following could be deadwood. Despite this, Time magazine believes that “Twitter will permanently change American business within the next two to three...
Poking holes in CRM – your customers, the social web & VRMDec 18, 2009
Back in 2005 way before blogging became micro-blogging in what seems like another age, cartoonist Hugh MacLeod drew a seminal picture on the back of a business card.
The diagram represented why blogging was good for business, by poking a hole in the...
Think of your brand as your business DNADec 8, 2009
In the same way that DNA defines our individual, unique characteristics your brand captures the DNA of your business. I’m not talking literally of course, but think of your brand as a combination of the personality characteristics, traits and...
Pre-Budget Report 2009 – small businesses and the Christmas ChancellorDec 4, 2009
Britain’s small businesses are unlikely to find much Christmas cheer in what could well prove to be Alistair Darling’s last Pre-Budget Report (PBR).
Politicians used to demonstrate their machismo by being ‘tough’ on crime. Now the order of the day is...
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