When it came to marketing, Bing went with humor. It went with the assumption that users couldn’t handle the amount of information they were given, that the Internet commoners wanted something more attuned to their thoughts. That their algorithm was...

David Feherty, former PGA Tour golfer and current CBS Sports analyst, loves the United States. And, he loves the troops that help defend it. While this may come as a surprise – after all, he is Irish – it only takes a look at his feverish progress...

AOL (or, I guess, Aol.) revealed a new logo treatment today. You can look elsewhere to see what the overall consensus is. (My take: What. A. Joke.) That being said, there’s a bit of inconsistency that proves Wolff Olins’ ability to b.s. their way...

It happens what seems like a million times in what seems like a million meetings around the world. Over-designing. Too many gradients and too much color and seven different fonts and a billion little bullet points and a few logos – one for each...

What does it take to put on the Sioux Falls Area Chamber of Commerce Annual Meeting? It starts during the summer. Themes are discussed, a stage is mocked up, and a speaker is booked. This year, the Chamber’s theme revolved around the consistent...