Well written, see his blog for more: Tourism Smart MarketingYou join a company's affiliate program and once you're approved, you get a special code that you include on all links you have to their site. When someone visits your site, clicks on one of...

I want to thank you for writing this. Excellent reference and resource. I’m going right now to follow you on twitter. Over the past few weeks I have noticed a sharp increase of scammers trying to get my Facebook password, and not too long ago a...

Podcast: Play in new window | Download (1.6KB) In honor of Earth Day, The Extra Minute serves up a special edition. The topic… Marketing Green Initiatives. Natalie Eisenberg, account executive at Lawrence & Schiller, prepared this list of six...

Sounds like a very simple concept but many traditional marketers and CMO’s still think that SEM refers to buying keywords such as Adwords. SEM (search engine marketing) encompasses both SEO and PPC. SEO stands for search engine optimization; this...

google_protectAndRun("ads_core.google_render_ad", google_handleError, google_render_ad); google_protectAndRun("ads_core.google_render_ad", google_handleError, google_render_ad);Google, Yahoo and Bing integrated the real time search results on...