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Online communities and social networks are changing the way our society interacts, at a local, Australian and global level. |
based on editor's review
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ROI on Social Media AdvertisingOct 15, 2008
Hmm you know, this guy is me in man-drag...
except I don't yell as much, I giggle more, I'm prettier etc. Rather taken with the annotations and popups. More my collaborative style than the traditional locked down content on YouTube. Gary Vaynerchuk's...
Recession and Marketing BudgetsOct 14, 2008
If the company you work for, wants to lay marketing staff off, or cut marketing budget (right as you are in the middle of implementing blogging and wikis and Facebook uber stuff), tell 'em no.
Australia: Farewell to Oldest BloggerJul 13, 2008
I speak sometimes about Olive Riley to people who insist on throwing the "only kids and geeks use social media sites" at me.
TagGalaxyJun 30, 2008
Beautiful new site - mashup of tags and Flickr photos and galaxies of planets called Tag Galaxy. The white thing glows and bounces around. I put in ButterfliesIt auto created planets made from related tags.
Social media campaigns and bloggersJun 22, 2008
I teach courses on how to engage bloggers as part of a social media campaign. But I don't tell PR and Marketing agencies to do those faux whisper campaigns or to treat bloggers like free advertisers. Here's the spam mail from A Pampered Life.
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