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6 Items to Consider When Writing an International Marketing PlanJul 17, 2009
Creating a marketing plan is essential for a U.S. based business. Most companies without plans fail within the first 2 years. This is even more imperative for global growth. If you are...
Doing Business in the High Tech Holy LandJul 15, 2009
Why Israel?
For starters, it’s a high-tech powerhouse and global center of innovation. A national equivalent to a start-up company, Israel devotes the world’s largest percentage of its GDP to...
Iraq is Open for Business!Jun 27, 2009
Yes, and over the next 10 years, Iraq’s infrastructure and government will encourage further growth and opportunities.
I attended an event at the World Trade Center for Detroit/Windsor this week...
Podcast 54: Fern Espino, Women in Global BusinessMar 4, 2009
This interview with Fern Espino, President and CEO of Espino Enterprises provides a very interesting look at how women do business around the globe as well as how global business has evolved over...
Podcast 43: Interview with Ian Smith, Trade Commissioner; Why Do Business with Australia.Oct 14, 2008
If you have thought about going global and haven't known where to start, this interview may be the information you were looking for. With a shared language, open and strong economy and interest...
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