Maximizing Return On Investment (ROI) from digital signage networks necessitates optimizing screen placement to ensure the largest number of people are exposed to the greatest amount of content.

I don't go to my local post office often, mainly because I don't like waiting in line for 30 min to pay for postage. It's been 3 months since my last visit. Our small branch services a suburb of Jerusalem with the population of approximately 35,000.

Just a short posting this week. Visited London last Wedsnesday, actually rather cold because of the wet snow slamming into my face horizontally. But somehow it always happens when I am in this city, I must see Piccadilly circus. I always want to...

We all think and know we are doing a good job in our industry. We all think we know how to fill those screens in the most proper and revenue gaining way. But sometimes we cope with the difficulty of telling the message unless we all know less is more....

The latest noted trend on the Zurich clubbing scene is introduction of new media into the customizable, usually limited club space. If we take Moods, the first address for jazz events in Zurich, as one of the examples for the trend, we can...

Another institution that always includes digital signage in their events are United Nations. At their latest conference, taking place from December 7th to 18th in Copenhagen, Denmark, with the theme that occupies the attention of wide international...

It is an often heard phenomenon these days to integrate UGC into the content programming of DS screens. I know, technical aspects aren’t an obstacle anymore. And I also know, some target groups are more than ready for it. But it still makes me shiver...