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A discussion of e-commerce, online advertising, Web 2.0, web entrepreneurship, and just making the web convert for your goals. |
based on editor's review
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Did Google Buy AdMob for Ads, Data, or Both?Nov 11, 2009
One of the biggest acquisitions in the advertising and technology space over the past couple of years occurred this week Google recently purchased AdMob for $750 million in stock.
There has been considerable speculation about why Google not only...
Mike Relm Remixes Yahoo! "Anthem" AdOct 5, 2009
Renowned video/audio mashup DJ Mike Relm took on the Yahoo! Anthem TV ad and put together a creative remix on it. Cool stuff. Here’s his explanation of the project on his blog.
Here’s the original Yahoo! TV ad.
Yahoo!'s new "Anthem" ad @ Yahoo!...
66% Of People Surveyed Don't Want Personalized AdsOct 2, 2009
The New York Times covered an independent survey of 1,000 Americans that reveals that 66% of people do not want online ads that are personally targeted for them. The percentage went even higher when they explained to people the methods used to do this...
Yahoo! Open Hack Day in NYCSep 24, 2009
Yahoo! is holding their first ever East Coast open hack day October 9th and 10th in New York. I’ll be attending the event and I’m excited as it’s my first Open Hack Day and I’ll be very interested to see what kinds of hacks people can create with all...
New Yahoo! Advertising Blog and Social ResourcesSep 21, 2009
Image via WikipediaThe Yahoo! marketing team is cranking things at high gear right now and Advertising Week in New York is the serving as the launch of a number of things that are happening with the overall Yahoo! Brand. That being said, there are...
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