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Adrants  
Advertising and marketing news with attitude. Provides insightful, informed, experiential, no holds barred commentary on the state of the advertising and media industries.
Tags: advertising, business, marketing, media
Author: Adrants

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Fiesta Movement Reaps 50K Potential Buyers on $0 Ad Budget

Oct 2, 2009
Ford evangelist Scott Monty's sent us some stats on the progress of Ford's Fiesta Movement, whereby 100 social "agents" drive around the country in Euro-spec Fiestas and complete appealing monthly...

UPS Meets Its Deadline, Falls Short Elsewhere

Oct 2, 2009
For client UPS, agency Doner and production firm Psyop imagine a helpless protagonist braving the challenges of a cardboard world to meet a deadline. The ability to print remotely liberates him in...

Relationship Retards Bare Warts, Lapsed STD Checks and All

Sep 18, 2009
Love in the Dumps has the unlikely, and possibly masochistic, ambition of becoming the non-dating site of dating sites. The homepage makes a show of highlighting everything we hate about romantic...

Play-Doh Caters to Mommy's Little Sociopath

Sep 18, 2009
Fresh out of Singapore, and under the catchy slogan "Safe no matter what you make," Play-Doh's launched a series of magazine ads that depict weapons of suburban destruction made out of the...

Milk Won't Just Do a Body Good; It'll Do a Body SHATTERPROOF.

Sep 18, 2009
Milk's seen a fine trajectory: from nondescript white cereal enhancer to mustache marks on famous faces.

Naughty or Nice? Let Your Twitter Stream Determine

Dec 14, 2009
Want to know if you're naughty or nice this holiday season?

Like Unicorns? There's an App For That

Dec 14, 2009
There's over one million iPhone apps now. One million. Or something like that.

If You Lay on This Beach You could Get Cancer

Dec 14, 2009
So you're laying on the beach enjoying yourself and suddenly you hear this.

EA Mocks, Worst Marketing, Worst Ads, Lost Dogs

Dec 14, 2009
Here's a 22 minute "mockumentary" from Mechanism that promotes the Electronic Arts World War II game, The Saboteur.

London Agency Gives Us Point., Click, Sing Holiday Cheer

Dec 14, 2009
So the singing head thing has been done before by agencies but this one is kind of fun.


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